Providing a resource network for family business success
Our Purpose
To help family businesses thrive through generations
The Prairie Family Business Association, founded in 1992, is an outreach center of the University of South Dakota Beacom School of Business.
Our Core Values
Professional
We operate in a highly professional manner. From our written communication to our verbal communication and everything in between.
Focused
We are focused on our mission each day and strive to provide high value to our members.
Building Connections
We help families navigate the complexities of being in business together. Connections are established among fellow members, sponsors, and advisors.
Above & Beyond
We deliver on the needs of families and provide them with valuable resources. Customer service is important to us.
We are honored to help our member families succeed today and plan for the future.
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Our Team
Stephanie Larscheid
Peter Hauck
Advisory Board
Eric Weisser, Chair
Weisser Distributing
Tea, SD
Mark Moffatt, Past Chair
Moffatt Products, Inc.
Watertown, SD
De Vee Dykstra, Treasurer
University of South Dakota
Vermillion, SD
Tura Synhorst
Coca-Cola Bottling Co. High Country
Rapid City, SD
Tiffany Anderson
A-OX Welding Supply
Sioux Falls, SD
Aaron Canfield
Canfield Business Interiors
Sioux Falls, SD
Megan Howard
The Howard Group of Baird
Sioux Falls, SD
Amanda Lauer
BankStar Financial
Brookings, SD
Christie Lloyd Ernst
Lloyd Companies, Inc.
Sioux Falls, SD
John Mackner
Tollefson's Retail Group, Inc.
Minot, ND
Marnie Ochs-Raleigh
Evolve Systems
St. Paul, MN
TJ Russell
Cloverdale Foods
Mandan, ND
Travas Uthe
Trav's Outfitter
Watertown, SD
Mark Yockey
University of South Dakota
Vermillion, SD
Watch Our
30th Anniversary Video Feature
Do you work in a family business?
Ready to take the first step on membership? Or need more information? We'd love to chat with you more about the benefits your family business will receive.