Lunch and Learn

Lunch and Learn Educational Sessions

*New in 2016, these sessions are complimentary for members. Formerly referred to as webinars.

These complimentary, interactive sessions are 60 minutes followed by 30 minutes of discussion at your location. The discussion will center around opportunities and challenges your family business is facing within each discussion topic. Lunch will be provided by a sponsor at each host site.

First-time guests attend compliments of Prairie Family Business Association. Non-members: $50/session.


February 23

Emotional Intelligence— What is it and how can it improve my business?

Presented by Dr. Mark Yockey, University of South Dakota Beacom of School of Business

What are the roles and functions of emotions in the workplace, and how does emotional intelligence impact employee management and customer relations? This session will provide you with methods to improve your emotional intelligence to better yourself, your family and your family business.


May 4

Creating a Board of Directors: How and Why

Presented by De Vee Dykstra, JD/MBA, University of South Dakota Beacom School of Business & Bill Shorma, President Rush-Co./SD State Senator

De Vee Dykstra will discuss why and how to create an advisory board or board of directors for your family business. Bill Shorma will lead the second half of the presentation. Bill will tell his family business board of directors success story and will also share his experiences as a nonfamily member on another family business’s board of directors.


June 8

Learning to Dare Greatly: Being a Brave Leader

Presented by Dr. Jill Nelson, Associate Dean/Human Development and Education, North Dakota State University

Daring Leadership is about “Showing Up, Being Seen, and Living Brave”. In this session, we will address places in your life and in your business where you have been hovering under the radar and keeping small. Daring leaders practice their values, they don’t just profess them. They do what’s right over what is quick and easy. Participants will explore their values and learn how values can light your way through challenging times. We will tackle topics like vulnerability and risk. We will learn ways to choose courage over comfort and the benefits of doing so. Participants will learn that leaders have to be willing to be as courageous and brave as they expect their team to be. This session will be interactive, and participants will walk away with helpful tools that can enhance the way they live and lead.


August 16

Trademarks and Patents: Protect Now and For Future Generations

Presented by Bruce H. Little, JD, and Garrett Weber, JD, Partners, Intellectual Property Practice Group, Lindquist & Vennum LLP

 Little and Weber will discuss how to select, clear, and protect new trademarks; how a business should go about identifying trademarks it already may be using but has overlooked; how to protect marks from competitors (or others) economically; and how to develop the value of brands in the relevant market in order to make those brands a true, quantifiable asset for the business now and for future generations.


October 19

Long-Term Care

Presented by Daniel Houg, Northwestern Mutual

An informative discussion on one of the biggest risk issues that could impact a family business: a long-term care event. The discussion is very thorough and discusses the reasons why addressing this issue has become more important due to demographic shifts in the population and the affects on the caregiver of caring for an aging parent. A careful review of the methods and options of planning for a care event are thoroughly reviewed.





“The PFBA lunch and learn series provides best practice information on key family business topics with exceptional family business managers and professional consultants, in an efficient lunch-hour format. Sioux Corporation has participated in these workshops for several years, and I highly recommend the program.”

– John W. Finger (Jack), P.E.